Tuesday, August 25, 2020

Recommended strategy for Delta Airline Essay Example | Topics and Well Written Essays - 2000 words

Suggested methodology for Delta Airline - Essay Example The present and updated destinations of the association is to give ‘safe and reliable’ transport via air, give ‘distinctive client service’ just as grasp better expectations of ‘hospitality’ in exchanging tasks (Pratt establishment, 2014). The accomplishment/acknowledgment of the targets as they are is entirely reliant on the selection of fitting techniques by the association. Indeed, the viability of forcing the methodologies as they are decide the acknowledgment of the destinations and in this manner it is certain that appropriate execution of the procedures is the main most plausible method of guaranteeing acknowledgment of the goals as they seem to be. The participation has certain significant elective methodologies as the main thrust for the acknowledgment of the set goals. The techniques as they are intended to encourage the acknowledgment of ‘improved client experiences’, great and solid ‘balance sheet’ just as expanded ‘revenue generation’ for the collaboration. The significant techniques that have been called attention to have been decrease in fuel costs, diminished item and representative expenses, improve client experience through modernization, focusing on numbers and enhancing rivalry (Moskowitz, 2013). The organization structures and forces business techniques through participate understandings which is successful in supporting in building corporate intrigue and trust. In diminishing fuel costs, the technique has been forced through the acquisition of a petroleum processing plant (mentor petroleum treatment facility) which has the limit of helping the collaboration slice on the expen ses up to about $300 million out of multi year. This technique holds a great deal in advantages to be procured fundamental of which is on decrease in activity expenses and increment in net revenues for the collaboration. In any case, it has the deficiency that underlying venture into the purchasing of the treatment facility is high and thus may destabilize the working asset report to the organization. In decreasing expenses of activity and representative costs, the collaboration looks

Saturday, August 22, 2020

The study and history of Electroconvulsive therapy and how it has Essay

The investigation and history of Electroconvulsive treatment and how it has changed throughout the years (its present,past and future) and it sh - Essay Example ECT is a profoundly specialized method requiring a group that comprises of an anesthetist, a therapist, mental medical attendants and recuperation attendants. Doing an investigation on how ECT has changed throughout the years has given me an understanding of how the utilization of ECT in the treatment of psychological well-being disease has changed over the course of the years. Experiencing this examination has additionally empowered me to execute a significant job in thinking about patient who get ECT, particularly in the zones of pre-and post-treatment care. Emotional wellness nursing care for the ECT tolerant has advanced from a conventional strong and adjunctive practice to the present act of autonomous and synergistic nursing activities. The nurse’s multifaceted job in ECT is authorized by giving instruction and backing, performing pre-treatment appraisals, checking the technique, watching and deciphering post-treatment quiet reactions, and this investigation has helped m e see how I fit into that job. Electroconvulsive treatment is viewed as one of the more compelling techniques for the treatment of diligent discouragement that has demonstrated impervious to treatment with medicine or psychotherapy. The strategy even has an amazingly high pace of achievement, supposedly between fifty up to 90%, when ECT is utilized as an underlying treatment for serious instances of file melancholy, a significant burdensome scene that presents with a particular beginning date and typical state of mind before that date. Whenever utilized for schizophrenia, ECT is typically joined with pharmaceutical medications also. At the point when utilized together thusly, the treatment is appeared to diminish the dangers of future backslide, more so than treatment with the drug alone (Taylor 2007). Instrument of Treatment and Treatment Activities Electroconvulsive treatment treats mental clutters through the acceptance of summed up seizure action in the mind, and some have propo sed that the seizure action alone is the system of treatment (Bolwig 2011). In any case, in spite of the long stretches of involvement in the treatment in the clinical network and similarly the same number of long stretches of research, the specific explanations behind its prosperity are as yet muddled (Madsen et al 1999). Numerous potential purposes behind it have been recommended. One potential recommendation for the instrument of the treatment has been that it might initiate neurogenesis (Madsen et al 1999). Neurogenesis is the development of new neural cells, yet as of late has it been found that such new neurons can develop in the grown-up human mind all through life. Grown-up neurogenesis has been proposed as a strategy to treat neurological and mental disarranges, as a major aspect of or separate from ECT (Eisch and Nestler 2002). ECT has additionally been found to increment synaptic movement in the mind just as shaping these new neurons and neural associations, another oppor tunities for its component (Bolwig 2011). Another recommendation for system depends on its adequacy in the treatment of significant burdensome issue. Patients who are treated for significant burdensome issue with ECT are found to have raised degrees of pancreatic polypeptide after effective treatment, which is known to be emitted after initiation of the vagal nerve complex. Analysts have utilized these discoveries to presume that vagal nerve incitement might be the dependable component for electroconvulsive treatment, at any rate for those patients being treated for burdensome clutters (Bar et al. 2010). During electroconvulsive treatment, the patient is put under general sedation and pharmacologically

Sunday, July 26, 2020

Degrees for Research-Oriented Psychology Careers

Degrees for Research-Oriented Psychology Careers Student Resources Print Degrees for Research-Oriented Psychology Careers By Kendra Cherry facebook twitter Kendra Cherry, MS, is an author, educational consultant, and speaker focused on helping students learn about psychology. Learn about our editorial policy Kendra Cherry Updated on July 22, 2019 Hero Images / Getty Images More in Student Resources APA Style and Writing Study Guides and Tips Careers What do you do if you love psychology but have no interest in working in the field of mental health? Fortunately, psychology is a very diverse field, and there are plenty of opportunities in other areas such as research and applied psychology. Consider the following question from a reader: I love psychology, which is why Im currently working on my bachelors degree in psychology. I dont want to work in mental health, so my ultimate plan is to become a researcher. While I know that this means I will probably need to go to graduate school, Im not quite sure exactly where to begin. What type of psychology degree do I need if I want to work in research? Why Become a Research Psychologist This scenario is not at all uncommon in psychology. Many students love the subject, yet are not at all interested in working in mental health settings. Experimental fields are great options for people who are fascinated by psychology and enjoy performing research. As a psychology student, youve probably already gotten a taste of just how diverse the field can be. This can be a great thing because it allows for so many different career paths and options, but it can also be confusing for students as they struggle to select an educational path. Just like many other areas of psychology, becoming a research psychologist is not a one size fits all career. There are actually many different degrees that you could potentially pursue. However, it is important to start by taking into account what type of research you want to perform and what specific topics interest you the most. What Do Research Psychologists Do? In order to decide if this field is right for you, it is important to first understand exactly what these professionals do: Also known as experimental psychologists, research psychologists study a broad range of human and animal behavior.They design and conduct experiments exploring how people act, think, behave, interact, learn, feel, and perform under different conditions.This can encompass an enormous range of topics including memory, attention, cognition, decision-making, perception, and just about any psychological topic you can think of. What Degree Do You Need? Educational backgrounds and requirements for experimental psychologists can vary depending upon where you want to work: Many students interested in becoming research psychologists begin with a bachelors in psychology. However, some come from a background in a related area such as social work or even from an entirely unrelated degree area altogether. Remember, it is possible to switch to psychology for graduate school, even if your undergraduate degree is in an unrelated subject.In some cases, students might then choose to pursue a masters degree in experimental psychology. However, it is important to note that job opportunities are generally more limited with a masters degree, which is why many opt to instead go on to earn a Ph.D. in psychology.While you might think you are limited to earning a Ph.D. in experimental psychology, there are actually many different options that you might opt to pursue. For example, if you are interested in studying the human brain, then you might choose to earn a degree focused on neuropsychology. Have an active interest in social behavior? Then you might want to consider a doctorate in social psychology. As you can see, research is something that plays a significant role in virtually every field of psychology. Your goal now is to determine which particular specialty area interests you the most and exactly where you might want to work someday. Research psychologists are employed in a wide range of sectors, including private research firms, universities, corporations, the military, and government agencies. While you might not be exactly sure about what type of Ph.D. specialty you want to pursue, there are plenty of things you can do now to prepare for your future as a research psychologist. Start by taking as many undergraduate courses in research methods, statistics, and experimental design as you possibly can. Sign up for research opportunities through your schools psychology department and consider signing up as a research assistant. Its a great way to gain valuable experience while still earning college credits.

Friday, May 22, 2020

Battle of Carillon in the French and Indian War

The Battle of Carillon was fought July 8, 1758, during the French Indian War (1754-1763). Forces Commanders British Major General James AbercrombieBrigadier General Lord George Howe15,000-16,000 men French Major General Louis-Joseph de MontcalmChevalier de Levis3,600 men Background Having suffered numerous defeats in North America in 1757, including the capture and destruction of Fort William Henry, the British sought to renew their efforts the following year. Under the guidance of William Pitt, a new strategy was developed which called for attacks against Louisbourg on Cape Breton Island, Fort Duquesne at the forks of the Ohio, and Fort Carillon on Lake Champlain. To lead this last campaign, Pitt desired to appoint Lord George Howe. This move was blocked due to political considerations and Major General James Abercrombie was given command with Howe as brigadier general (Map). Assembling a force of around 15,000 regulars and provincials, Abercrombie established a base at the southern end of Lake George near the former site of Fort William Henry. Opposing the British efforts was Fort Carillons garrison of 3,500 men led by Colonel Franà §ois-Charles de Bourlamaque. On June 30, he was joined by the overall French commander in North America, Marquis Louis-Joseph de Montcalm. Arriving at Carillon, Montcalm found the garrison insufficient to protect the area around the fort and possessing food for only nine days. To aid the situation, Montcalm requested reinforcements from Montreal. Fort Carillon Construction on Fort Carillon had begun in 1755 in response to the French defeat at the Battle of Lake George. Built on Lake Champlain, near the northern point of Lake George, Fort Carillon was situated on a low point with the La Chute River to the south. This location was dominated by Rattlesnake Hill (Mount Defiance) across the river and by Mount Independence across the lake. Any guns emplaced on the former would be in position to bombard the fort with impunity. As the La Chute was not navigable, a portage road ran south from a sawmill at Carillon to the head of Lake George. The British Advance On July 5, 1758, the British embarked and began moving over Lake George. Led by the industrious Howe, the British advance guard consisted of elements of Major Robert Rogers rangers and light infantry led by Lieutenant Colonel Thomas Gage. As the British approached on the morning of July 6, they were shadowed by 350 men under Captain Trà ©pezet. Receiving reports from Trà ©pezet regarding the size of the British force, Montcalm withdrew the bulk of his forces to Fort Carillon and began building a line of defenses on a rise o to the northwest. Beginning with entrenchments fronted by thick abatis, the French line was later strengthened to include a wooden breastwork. By noon on July 6, the bulk of Abercrombies army had landed at the northern edge of Lake George. While Rogers men were detailed to take a set of heights near the landing beach, Howe began advancing up the west side of the La Chute with Gages light infantry and other units. As they pushed through the wood, they collided with Trà ©pezets retreating command. In the sharp firefight that ensued, the French were driven off, but Howe was killed. Abercrombies Plan With Howes death, British morale began to suffer and the campaign lost momentum. Having lost his energetic subordinate, Abercrombie took two days to advance on Fort Carillon, which normally would have been a two-hour march. Shifting to the portage road, the British established a camp near the sawmill. Determining his plan of action, Abercrombie received intelligence that Montcalm possessed 6,000 men around the fort and that the Chevalier de Là ©vis was approaching with 3,000 more. Là ©vis was approaching, but with only 400 men. His command joined Montcalm late on July 7. On July 7, Abercrombie dispatched engineer Lieutenant Matthew Clerk and an aide to scout the French position. They returned reporting that it was incomplete and could be easily carried without artillery support. Despite a suggestion from Clerk that guns should be emplaced atop and at the base of Rattlesnake Hill, Abercrombie, lacking imagination or an eye for terrain, set upon a frontal assault for the next day. That evening, he held a council of war, but only asked whether they should advance in ranks of three or four. To support the operation, 20 bateaux would float guns to the base of the hill. The Battle of Carillon Clerk again scouted the French lines on the morning of July 8 and reported that they could be taken by storm. Leaving the majority of the armys artillery at the landing site, Abercrombie ordered his infantry to form with eight regiments of regulars in the front supported by six regiments of provincials. This was completed around noon and Abercrombie intended to attack at 1:00 PM. Around 12:30, fighting began when New York troops began engaging the enemy. This led a ripple effect where individual units began fighting on their fronts. As a result, the British attack was piecemeal rather than coordinated. Fighting forward, the British were met by heavy fire from Montcalms men. Taking severe losses as they approached, the attackers were hampered by the abatis and cut down by the French. By 2:00 PM, the first assaults had failed. While Montcalm was actively leading his men, sources are unclear as to whether Abercrombie ever left the sawmill. Around 2:00 PM, a second attack went forward. About this time, the bateaux carrying guns to Rattlesnake Hill came under fire from the French left and the fort. Rather than push forward, they withdrew. As the second assault went in, it met with a similar fate. Fighting raged until around 5:00 PM, with the 42nd Regiment (Black Watch) reaching the base of the French wall before being repulsed. Realizing the scope of the defeat, Abercrombie ordered his men to fall back and a confused retreat ensued to the landing site. By the next morning, the British army was withdrawing south across Lake George. Aftermath In the assaults at Fort Carillon, the British lost 551 killed, 1,356 wounded, and 37 missing against French casualties of 106 killed and 266 wounded. The defeat was one of the bloodiest battles of the conflict in North America and marked the only major British loss of 1758 as both Louisbourg and Fort Duquesne were captured. The fort would be captured the British the following year when Lieutenant General Jeffrey Amhersts advancing army claimed it from the retreating French. Following its capture, it was renamed Fort Ticonderoga.

Friday, May 8, 2020

Dr. Franklin’s Island by Ann Halam - 1513 Words

The gasping creatures cautiously circle each other, searching for any weakness, hoping that their next blow will end this eternal battle for power. Their identities indistinguishable, both dripping with the excess of their efforts, fatally wounded from years of endless onslaughts, this is the tireless struggle between man and nature. For centuries, man and nature have come to a point where only one could survive, causing the two to become opposing forces and fight till the death. This idea of dominance between the two leading forces of earth inspires many works of literature and art such as Dr. Franklin’s Island, The Iliad, The Horse Tamers, and current events of attacks as well. Everything has been fought for in this world, from bustling cities to abundant forest, the world a battlefield of clashing ideas and opposing forces, forcing all to be a part of this great battle. The theme of man and nature clashing on the battlefield of life, constantly struggling for supreme domina nce is most prominent in the novel â€Å"Dr. Franklin’s Island,† the epic poem â€Å"The Iliad,† the famous sculptures â€Å"The Horse Tamers,† and the current event involving a small child of Ottawa, Canada attacked by a pit-bull. In Dr. Franklin’s Island the main characters are constantly put through trials where they must fight against their most primal animalistic feelings and those that are grafted into their DNA when they are transformed into animals through the devious test by Dr. Franklin. Semi and MirandaShow MoreRelatedEssay on Dr Franklins Island by Ann Halam2243 Words   |  9 PagesDr Franklins Island by Ann Halam The book I am going to be writing about is called Dr Franklins Island by Ann Halam. The book is about 3 kids, Semirah (Semi), Miranda and Arnie. They won a science competition by Planet Savers to go to Quito. During the journey on the plane, the plane crashed and only Semi, Miranda and Arnie survived. They ended up on the island where they were about to be the next victims of genetic engineering because of two evil scientists called

Wednesday, May 6, 2020

Gay Rights Free Essays

Gay Marriage in the United States Gay marriage has divided the American people for over a decade. Yet such a sharp divide has occurred recently. Only a decade ago, gay marriage was nothing but an afterthought on the plates of many U. We will write a custom essay sample on Gay Rights or any similar topic only for you Order Now S. leaders. Many Liberal Democrats did not even support or condone the idea that same sex couples should be able to marry. However in early times, same-sex marriage was not considered exotic and in many cultures, it was encouraged. It was not until the rise of Christianity that a negative attitude towards same-sex marriage upraised. The turn of the 21st century has rought a new life and perspective onto this issue, and at this moment in time, a substantial majority of the American people actually supports same-sex marriages (Karaim, 2011). Marriage should be viewed as the union of two people based upon love and commitment. Marriage is an expression of our desire to create a social partnership, to live and share life’s Joys and burdens with the person we love, and honoring these desires in all people strengthens society’s bonds (Karaim, 2011). A marriage consisting of two males or two females is Just as natural as a marriage between a man and a woman. After many years of fghting this battle it is time for the U. S. federal government to enact a nationwide law granting civil right to marriage for everyone including the homosexual community. State legislatures have been deeply involved in the public debates about how to define marriage and whether the official recognition of marriage should be extended to same-sex couples. Sixteen states and the District of Columbia currently have laws that allow same-sex marriages. While other states are facing court challenges to keep same-sex marriages banned or to ban gay marriage from happening. In 2013 seven U. S States all through legislation and federal court decisions adopted the â€Å"Freedom to Marry’ and now allow same-sex couples to marry. These states are Hawaii, Illinois, New Jersey, Delaware, Minnesota, Rhode Island and California. Out of the sixteen total states that recognize same-sex marriages, ten states and the District of Columbia have acted through legislation, five through court decisions, and one through public initiative. The debate for same-sex marriage became noticeably public in the late twentieth century; it was not until 1993 during a case in Hawaii, that the issue became national news. The ruling of the case stated that the restriction of marriage and its benefits to opposite-sex couples were unconstitutional. The Hawaiian case, declared that no state would be required to recognize a same-sex marriage from another state, and also defined marriage as a union between one man and one woman† (Axel-Lute, 2002, p. l). By the end of that same year, a majority of states passed laws prohibiting same-sex marriage. Since then, states have defined their own definition of marriage, the Defense of Marriage Act stating a marriage is between a man and a woman has been struck down as well. On a more recent note Hawaii’s House of Representatives heard 56 hours of public testimony over five days. And on November 1 lth 2013, the House passed the marriage y a 30 to 19 vote . This made Hawaii the titteentn state to legalize same sex marriage in the Unites States. Earlier this year this same-sex marriage bill hit legislative roadblocks. It wasn’t until the U. S. Supreme Court ruled in June that the federal Defense of Marriage Act was unconstitutional. Governor Neil Abercrombie then called this piece of legislature back into special session to pass a compromise easure that added rights for religious figures who oppose same-sex marriage. The most influential reason against same-sex marriage is based on religion, and the â€Å"traditional† marriage is known as the social contract between a man and a woman. How to cite Gay Rights, Papers

Tuesday, April 28, 2020

Personal Statement English Language And Linguistics free essay sample

The human brain has special functions. Unlike other animals, we developed through time being gifted with a special value: language. Engrossed in the theory of Chomsky, I have been intrigued by the humans innate language acquisition structure and have grown up flourished by my passion of being intellectually able to seize this concept. This idea, in combination with my personal experiences, has made me consider studying English Language and Linguistics in further depth. My early years as a child were undoubtedly full of interaction with the English Language.I clearly remember the first time held a literature book in my hands: it was an English one. Even though I was still unable to understand the meaning of the passage, was ardently trying to understand it through relevant images and never stopped attempting to pronounce the words in the text. But this was just the beginning. At the age of eight, I started attending afternoon English classes. We will write a custom essay sample on Personal Statement English Language And Linguistics or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Soon, I found myself fascinated about grammar, reading and vocabulary. My inert desire of learning and expanding my knowledge, led me study the following chapter, trying to grasp, without being aught about the specific curriculum.As I became older, I started broadening my horizons by applying precise analysis to language data. In addition, the four-years study of ancient Greek at school enhanced my keen interest in finding the roots of many interesting English words I had learned at that time. As a motivated and active individual, took part in the Panamanian Student Competition hosted by the Greek embassy in Cyprus, in which have been awarded the fourth place amongst all my contemporaries in Cyprus.The ideas and concepts discussed in the essay were the responsibilities and rights of European Citizens and the protection of their cultural identity. I feel that this experience helped me develop a more open-minded approach towards the worlds sociopolitical happenings and being actively up-to-date with what is going on around me. In parallel with my school studies, I was actively involved in a project, entitled Productivity in Education consisting of research and planning methods in order to record and improve the management of caching and learning time in my school.This experience helped me further develop my time organization, group working skills and helped me manage workloads and time more efficiently. In addition, I was involved in the pairing of European Schools, taking part in organization of festivals and bringing people from different calculators backgrounds and also people with disabilities together at an international level. Through this experience, I became more confident in writing and communicating with other people but most importantly helping children with special needs.This made me consider teaching children with special needs in order to help them engage and share the same opportunities with the rest of the children of their age. Am also involved in the Animal Welfare society in my school, which has helped me become deeply concerned about the environment and its issues, of which the University of Sheffield is so sensitive about. Arriving at a mature age, I felt that the next step of fulfilling my passion is to study the subject at a university level. I believe studying in the UK, is the best lace for me to pursue my interest.I have already been accepted in the University of Sheffield for the course of Accounting and Financial Management. Although I was interested in the latter, made my decision also based on the vocational rehabilitation that the course would offer me at the end. Having in mind todays crisis, where all the professions are saturated, I strongly believe that every individual should follow their heart, and pursue their passion and they will eventually succeed, no matter how many difficulties they will face. Appreciate the quality of living and learning that the institution and the city provide to their students and I feel that this long-term investment of time, money and effort will pay off at the end. Am sure that studying English and Linguistics will not only help me to develop my profession al and personal agenda but also it will contribute to the shaping of my character as a forward thinking individual. It will further help me build vital skills, which will allow me to explore and enrich the scope of this subject which am very passionate about.

Thursday, March 19, 2020

Education Makes a Difference Essays

Education Makes a Difference Essays Education Makes a Difference Paper Education Makes a Difference Paper she knew what her students really needed and was involved with them. In my view, not only was Miss Bessie an excellent academic instruct, but also taught them the chance to hold the hope tightly due to the lessons and encouragement. Setting her own experience in college as a vivid example, she used her perseverance to inspire her students to set and chase their personal dreams and goals. She told her students that external conditions, such as equipments and facilities were not the core of education, but the hope and goal could drive them to overcome obstacles. As the author wrote, â€Å"years later, her inspiration, podding anger, cajoling, and almost osmotic infusion of learning finally led to that lovely day when Miss Bessie dropped me a note saying, ‘I’m so proud to read your column in the Nashville Tennessean’ † (Rowan 166). If the author did not get the suggestion and help of Miss Bessie to develop a habit of reading newspaper, he might not have the achievement like that. Education helped the author and his classmates regain hopes and motivation of life and the effect really kept forever, even if Miss Bessie passed away. Those people who got hope due to the education of Miss Bessie were also willing to help other. For example, the author mentioned Gladys Wood, a highly respected English teacher in a state high school who was doing the same thing as Miss Bessie did and used Miss Bessie to encourage himself (Rowan 167). Why did an ordinary English teacher has such a tremendous power? The author told us that the education gave the power to Miss Bessie to help them find their hopes. Clearly another reason why education make difference is to help people to learn useful skills necessary for the further life not only just for today. For example, in the essay My Favorite Teacher of Thomas Friedman, he selected his journalism teacher, Hattie M. Steinberg as the person â€Å"who left a particular mark on the world†. From Mrs. Steinberg, he got many skills on reading and writing, and realized the basic element in journalism could be used in many aspects. He thought that people now almost seemed to forget the fundamentals of success, but show much more interest in some tricks; however, the sentence of Steinberg, â€Å"these fundamentals cannot be download. You can only upload them, the old-fashioned way, one by one† (Friedman 404) always remind the author to pay attention to the base of everything. Meanwhile, education offer so many opportunities to people to find their hidden talent. Once people find their talent, their life will have a colossal change. Just like the topic â€Å"the Art of Spaghetti† that Russell Baker mentioned in his essay â€Å"Becoming a writer†, was absolutely novel and different with those fusty writing topics, such as â€Å"What I Do on My Summer Vacation†. Baker was struck and inspired by the creative topic. Also the little change promptly created the turning point in his life, heading to a totally new way in life. According to the author wrote at the beginning of the essay, he thought he could never did very well in writing and he felt fed up with the writing. However, after the new topic essay â€Å"the Art of Spaghetti†, as he said , â€Å"I did my best to avoid showing pleasure, but what I was pure ecstasy at this startling demonstration that my words had the power to make people laugh † ( Baker 205). What’s more important, he wrote â€Å"Mr. Fleagel had opened a door for me†, who indicated a way for the new way of author by educaion. We could presumed that if the author did not meet Mr. Fleagal and got the new topic, he would never find his talent in writing or, even hated it. Education just acted as the spark to light up the darkness in minds of us and help us find what we were really good at. Education might not the only way to help overcome the obstacle and make you success. However, education could be a simple, active and permanent way to give possibilities to the most of people to obtain hopes and motivations in a difficult situation, learn basic skills and find their talent. Work Cited Rowan, Carl. Unforgettable Miss Bessie. Models for Writers. Bedford / St. Martin’s. p166, p167. Friedman, Thomas. My Favorite Teacher. Modes for Writers. Bedford / St. Martin’s. p404 Baker, Russell. Becoming a Writer. Modes for Writers. Bedford / St. Martin’s. p205

Tuesday, March 3, 2020

10 Signs You Shouldnt Take the Job

10 Signs You Shouldnt Take the Job You’ve been searching and searching and finally you find yourself with a job offer in hand. Trouble is, there are a few red flags. How do you know when you should really turn a job down instead of taking it? Remember: you’ll spend a significant chunk of your adult life at work. You might as well not be miserable. Here are ten ways to tell if you should pass and hold out for something better:1. Unprofessional/Untimely CommunicationIf your perfectly reasonable emails with questions go consistently unanswered. If you receive communications that are not clear, thorough, or respectful. If appointments or interviews are cancelled at the last minute without explanation or apology. If your questions are dodged or not answered to your satisfaction†¦ None of this bodes well. If a company can’t get it together in the hiring process, chances are the job itself will be even more frustrating.2. Ghost companyYou’ve Googled and Googled and you still can’t find any substantive information about the company. Or worse- what information you can’t find is bad or negative press. Or bad Yelp reviews! Or worst- bad reviews from former employees. One or two outliers shouldn’t be a big deal; but consistently negative information? Run.3. Aggressive InterviewerIf your interviewer starts giving you the hard sell and trying to convince you to take the job on the spot, that’s not a great sign. It smacks of desperation. Similarly if a recruiter tries to push you in the direction of a particular job. No job is immediately perfect without going through the proper process. And you can always take time to think it over and say no.4. TurnoverYou’re looking at an old company, but none of the employees have been there for more than a year. Ask yourself why the company has such a hard time keeping good people on long term? This is especially true if your interviewer starts badmouthing her current team.5. Repeat AdsYou keep seeing the same job posting popping up on job sites. Over and over again. This is never a good sign.6. Asks for moneyAs outlandish as this sounds, it does happen, and you should be wary of it. If anyone asks for money for background checks or training, just cut and run.7. Defeated workersIs the climate in the office chilly, doomy, or gloomy? Do all the employees look hunched over and defeated? Read their body language and the energy in the room. Does it look like they want to be there?8. No path forwardThere’s no mention of how you might grow into and beyond your position. Don’t let yourself get stuck in a dead end job. Similarly, if there’s no clear description of the job’s duties or your role. If they can’t tell you what success would look like in your position, it will be impossible for you to succeed in such a place.9. Bad bossHonor that feeling in your gut that says you just don’t like your potential supervisor. Either they don’t seem to t rust you or you get a bad vibe from them. Trust this instinct and save yourself months or years of unhappiness.10. Instant hireBe wary of any company that wants to hire you on the spot without calling any of your references or doing a background check. It could just be a super casual company policy, or it could speak of desperation on the employer’s part. Which, again, is never a good sign.

Sunday, February 16, 2020

Why do Urban Chinese Households save so much Dissertation

Why do Urban Chinese Households save so much - Dissertation Example Life Cycle Hypothesis Theory, and Overlapping Family Models, as well as a Literature Review on basic economics will be submitted to help develop an understanding of the behavioral patterns of this section of the Chinese population. The paper will conclude in a futuristic manner, contemplating whether the phenomenon will continue beyond 2015, when it is projected that the present working population group would have aged, and seeking to retire. The reference sources were chosen from a wide field, so that the best views of the technical minds available could be extracted and used to arrive at the conclusions made. It also enable comparisons to be made to see if there consistency in applications. Where this is observed it is highlighted to serve as concept reinforcements. Thanks must be given to my Professors as well as others who have provided timely support to make this project a reality. A. Introduction It would seem superficially that the Chinese government had designed a program to generate an extremely high propensity to save among its population, as well as in the national economy, during the last 30 years of the history of the country, but this may be far from being true. Analysts and Economists worldwide have become engaged in finding the answers as to why the Chinese Urban Household is saving so much? China’s unprecedented economic growth between 1978 and 2007 has not been matched by the levels of economic reforms which would have stabilized its financial and insurance markets, according to Wei, Yi (2011). During this growth period, the country’s foreign reserve increased dramatically from $2 billion to $2.4Trillion- a1000 fold increase, and propelled the nation into the position as being one of the world’s largest foreign reserves holder (Wen, Yi, 2011). Chamon and Prasad (2008), reports that between 1995 and 2005 the average urban household savings increase by 7% to about one quarter of disposable income, despite the rapid economic growth, and low government capped interest rates offered by banks (Chamon, M. Prasad, E. 2008). Experts opinion as to why the Urban Chinese household has been saving so much include biological motivations, men engaging in marriage marketing, Confucian philosophical beliefs, social imbalance, government policies, economic uncertainties, sex ratio imbalance, urban household behavioral issues, market and economic variations. Models have been designed and developed to explain the behavior of urban Chinese households, but do they successfully account for all the variables and how they affect each other in different provinces, under different birth orders, the number of children, and the educational and financial status of parents, remains to be seen. The roles of the firms and the government regarding the wages paid to workers, as well as the removal of the benefits of the social net may also be the real reason why the savings patterns had developed under the puzzling eyes of the global experts. It is also worth contemplating whether the reliability of a model should

Sunday, February 2, 2020

The necessity of Government Article Example | Topics and Well Written Essays - 750 words

The necessity of Government - Article Example This paper helps to provide an insight regarding renowned mine disasters that took place in the United states of America and how the presence of the government has been necessary in order to counter these disasters and keep the people together in a calm and dignified manner so that they are able to cope up with the effects of these mine disasters. The Centralia Mine disaster took place on the 25th of March in the year 1947, in the Centralia coal mine in Illinois. According to reports, the disaster killed around eleven people and was caused because the coal dust was ignited by a shot blown out of proportion, causing havoc and upheaval. During the time that the shot took place, around 65 workers within the mine itself were injured severely and died. (Drogin, Bob, and Nicole Santa Cruz) The Sago mine disaster on the other hand took place in the year 2000 in Sago, West Virginia and has been recorded as one of the worst mine disasters that the United States of America has been hit by or h as faced. According to this blast, around thirteen people had been trapped alive within the mine out of which twelve of them had been able to survive and make it out alive. The blast received a great amount of media coverage and press coverage by various news channels and newspapers. (Feds Blame Mine Operator for Fatal Collapse) In Utah, the Crandall Canyon Mine has been known for a long time for its supply of bituminous coal and in the year 2007, this mine suffered a collapse because of which six miners had been trapped within its confines. Even the rescue workers who were trying to uncover and find the trapped miners were found dead. The miners were never found and thus had been declared dead by the government within a matter of a month. (Roston, Aram) All these incidents taking place mean that there needs to be a certain existence of law and order with respect to taking proper care and caution of the resources that exist within the environment around society, and such action need s to be carried out by the government. Different mine disasters taking place during different points in history simply calls for the government not being responsible enough to take care of and call for action regarding doing something or taking certain precautionary measures for both the miners and rescue workers as well as the people living in nearby towns and villages. The main similarities between all the mine disasters that have been talked about above are the number of people that were killed as well as the fact that nothing was done in order to make the situation better for the people. The government is a very necessary element required within society especially during such times of need when the resources of the country are being utilized in a manner not befitting society. In this case, the mines are a part of the country and need to be handled with care on part of the government. The biggest question is why proper care was not taken in the later years after having experience d deadly mine disasters in the 90s already. It is important for a country to have a government that is able to carry out action in a manner befitting the people. The g

Saturday, January 25, 2020

Company overview of unilever

Company overview of unilever Unilever is one of the fast moving consumer goods (FMNG) in the world. They offer a wide range of products in food, beverages, personal care products and many more. The success story of Unilever can be seen in the annual turnover in the year 2009 which is à ¢Ã¢â‚¬Å¡Ã‚ ¬39.8billion worldwide and employs 163,000 employees around the world. Company situation Mission Statement: Unilever main goal is to add value to the life of people. They want to reach out to the consumers by satisfying their everyday needs. By providing the needs for nutrition, hygiene, and personal care they are able to help the people to feel refresh, look good and get the most out of their life. Moving on, they want to develop a new way of making business with priority towards expanding twice the size of company while reducing environmental impact. Below is a graph of Unilevers annual turnover: Source: (www.unilever.com/images/ir_Charts%201996%202006_tcm13-90292.pdf ) Financial Summary: Source : (www.unilever.co.uk//introductiontounilever/annual-reports/ ) This graph clearly shows Unilever progress throughout the past years. Underlying sale growth (USG) is the percentage of increase in turnover, modify for the impact of acquisitions, disposal and exchange rate fluctuations. In the year 2009, the USG growth is 3.5% compared to 7.4% in 2008. Underlying volume growth (UVG) is sales after the impact of (USG), which is 2.3% in 2009 that shows sustainable development strategy is working because Unilever manage to save in the cost of expenditure.. Operating margin for 2009 is 12.6% compared to 2008 is 17.7%, and this has save the company from net impact profit of disposal, restructuring and other on-off items. Source: (www.unilever.co.uk//introductiontounilever/annual-reports/) This graph above shows the financial review of Unilever in different region such as Asia, Africa, and Central Eastern Europe ( AAC) , America, and also Western Europe. Asia, Africa, and Central Eastern Europe (AAC) In the (AAC) countries, the turnover current rate experience a growth of 2.9% after including the effects of acquisitions, disposals and exchange rate as shown in the graph above. The operating profit at current rate has increase by 13.3% in the year 2009. Despite the fact that market conditions are volatile and challenging in some region, Unilever in (AAC) countries manage to produce a remarkable underlying sales growth of 7.7%. The Americans Unilever in the America has suffered a 2.6% decrease in the turnover growth at current rates after the including the effects of acquisitions, disposal, and exchange rate. The Operating profit at current rates for the year 2009 has experience major lose of 37.4% Western Europe Unilever in the Western Europe has suffered losses as much as 6% in the year 2009, after including the effects of acquisition, disposal and exchange rate as shown in the graph above. The Operating profit in 2009 experience the most losses at current rate as high as 50.4% in Western Europe. The factor that causes such huge losses are because of the lack confidence in the consumers towards the brand in the Western Europe, and there have been an increase in unemployment rate due to the challenging economy in many countries. Market Share Source: (http://zpryme.com/blog/?p=420) Above shows the market share of Unilever Bestfoods NA dominating the market with 26.3%. Lipton tea as Unilevers food segment brand has dominated the market because of their market strategy such as Tea Can Do That campaign to create awareness and Lipton tea has promises innovation tea flavors and at the same time providing a healthy lifestyle drinks for consumer . Source 🙠 http://www.fixedincomeinvestor.co.uk/x/analysis.html?cat=Analysis%20%26%20Commenttype=Bond%20of%20the%20Weekaid=291) Chart above shows the market share of Unilever from 1994 to 2008, Unilever has been operating internationally and generate annual sales of à ¢Ã¢â‚¬Å¡Ã‚ ¬40billion and the profitable of this company has produce a relatively stable share price that does not have a major downfall even though tough competitive market in the Europe market with competitor like Procter Gamble ( PG ) . Unilever has also performed much better then what the dismal FTSE 100 index predicted over this decades. Market Situation PESTLE implications Political Environment Unilever being a fast moving consumer goods (FMNG) company in the world does not support any political parties whose activities is to promote the party interest, this is because they believe that the business they operate in must be behave with honesty , integrity and openness. However, the political trends still affects Unilever in the United Kingdom. In early February 2010, Unilever has been burden by the increase of taxation by the UK government. Initially, the company is already facing economic instability because consumer are unwillingly to spend more money. Paul Polman, the chief executive said that the daily mail, If on top of that we would get an additional regulatory or tax environment that would make us non-competitive that would be unfortunate for the UK. Mr Polman is worried with the increase of taxation , Unilever has to pay even more into for expenditure cost for research laboratories, manufacturing facilities and more. Source : (www.unilever.com/images/ir_Charts%201996%202006_tcm13-90292.pdf) The graph above shows from year 2000 until 2004, Unilever has been less on expenditure such as manufacturing facilities, and research and development sector. As of year 2004 onwards the cost has been increasing yearly until 1,700 (million) and with the recent increase of taxation in UK , Unilever will have to spend more on expenditure cost in the year to come. With the increase of expenditure cost and in downfall of net profit made by Unilever , this will affect the momentum of profit generated for the company in UK , and this will cost the performance of improvement in Unilever which is a slow growth in the market business. This is why Mr Polman is concerned with the increment of corporation tax. He also added that , We have to be sure when changes are contemplated [by the Government] that it takes into account what other countries do as well in Europe, or outside of Europe, to provide competitive corporate tax rates. Economic environment In the economic environment, Unilever generates wealth by adding value to raw materials, and manufacturing their product for the consumers. The parties that are involve in the economic environment is their employees, government, investors, and many more communities that benefits from the activities of the company. Source : (www.unilever.com//sd_UnileverSDReport170310_amended_tcm13-212972.pdf) This graph shows the parties that benefit from the activities that are ventured by Unilever in UK. Despite the economic instability that happens in decades, Unilever is still able to generate an operating profit of à ¢Ã¢â‚¬Å¡Ã‚ ¬5,020 and sales of à ¢Ã¢â‚¬Å¡Ã‚ ¬ 39,823 million in 2009. This graph shows us that the employees gain the biggest share of the company which is à ¢Ã¢â‚¬Å¡Ã‚ ¬5.2billion, whereas the least share is earn by the local communities which is à ¢Ã¢â‚¬Å¡Ã‚ ¬89million. The provider of capital obtains the 2nd highest share which is à ¢Ã¢â‚¬Å¡Ã‚ ¬2.5billion and the governments gain à ¢Ã¢â‚¬Å¡Ã‚ ¬959million from the company in the form of corporation tax that is issued by the government. Sociological Environment Making a difference in society is one of Unilevers biggest aim because they want to deliver the best and to give back to the society that has been supporting the success of Unilever. Unilever will be focusing to provide nutrition information to the understanding of consumers and also improving nutrition quality of their products. In order to improve the nutritional quality of the product and maintaining the taste, It is estimated that reduction of salt intake by 1g can reduce the chances of strokes by 5% and heart attack by 3 % reducing salt by as little 1 g. The Nutrition Enhancement Programme has come up with a strategy known as salt reduction strategy; in this strategy it states that in 2009 we set product benchmarks to achieve a dietary intake of 6 g of salt per day by the end of 2010, with the ambition to reduce further to5 g per day by the end of 2015 Unilever has also extended their impact by working together with World Food Programme (WFP) where they support developing countries and improving the health and nutrition of product. In order to reach out to the people , Unilever in UK has donated à ¢Ã¢â‚¬Å¡Ã‚ ¬500,00 through global partnership and with (WFP). They also encourage people to donate through website to the Haitis earthquake disaster relieve cost. Unilever also had donated soap and Puriet ( water purifier that does not need pressured water and or electricity. Technology Environment In the technology sector, Unilever has been spending in the area of e-business to improve brands communication and market through internet, and also making transaction simple along chain. Unilever Technology has work together with Unilever R D group in order to meet consumers needs. In the year 2003, Unilever introduce the new pallet live storage system from Bitto Storage System Ltd. The purpose of this technology is to store frozen products. Plans are being made to improve IT infrastructure in Unilever. For example, increment in the energy-efficiency of data centers and applying power management strategies. Tele presence video conferencing is also applied in order to reduce the impact of business travelling. Telepresence has been generated in 13 countries and plan to add another 39 countries in 2010. This technology have helped us to reduce our emission by 4,230 tonnes and save up to à ¢Ã¢â‚¬Å¡Ã‚ ¬12 million in travel cost for the year 2010 . Environmental Environment Unilever is taking the responsibility in reducing the total environmental impact; the main problem is actually to reduce greenhouse gases from the manufacturer of their products. Unilever has been doing a wonderful job in reducing the production of C02 to the environment. They have achieved a 41% reduction of CO2 emission per tonned production since 1995. Their main goal today is to reduce CO2 production in their manufacturing operation by 25% in the year end 2012. Source: (www.unilever.com/images/ir_Charts%201996%202006_tcm13-90292.pdf) In this graph we can see that, in the year 2009 they manage to reduce their CO2 production by 3% per tonne of production compared to 2008. From year 2000 to 2009 we can see that Unilever is able to reduce the production of Co2 consistently. The factor for this success is because of the good manufacturing practice that they adopt in the factories. However, they have to bear a great cost in venturing into technology that will further reduce the emission of CO2. Source : (www.unilever.com/images/ir_Charts%201996%202006_tcm13-90292.pdf) Unilever also make approach into saving water consumption, they have been consistently reducing water use in manufacturing. Quantity of water usage per tonne of production has been reducing by 65% since the year 1995. From this graph we can study that the goal of reducing water usage is also in the right path. Every year since 2000 until 2009 the usage of water reduces per tonne of production. In the year 2009, as show in the graph water consumption was reduce by 5.6 % per tonne of production compared to the earlier year in 2008, which is a reduction in 8.1% in to be precise . Legislation environment Unilever is protected by European Commission to ensure that there is no infringement towards the brand name and product of Unilever. Unilevers business is also govern by laws and regulation to make sure that products are safely used by consumers and also that advertising and labeling are not misleading in the business world. Unilever also has Environment Policy to follow in order to ensure safety of their products and reduce environmental footprint of their brand. Evaluation should be made at every stage, from producing the raw materials to create products to dispose usage by the consumer as the end user. Environmental management systems should be develops and improve in order to enhance the performance of environmental safety and sustainability programmes. Encourage suppliers to develop and improve ingredients and manufacturing of Unilever products. Relationship with industry bodies, government agencies, and business partners should be strong to promote environmental care and to develop the knowledge and disseminate best practice. Competitors situation and SWOT analysis Although Unilever is a fast moving consumer goods (FMNG) in the world, their standing in the world is also affected by competitor around them. Nestle is also one of the worlds largest food manufacturer, that is based In 200 countries worldwide and head quartered in Vevey, Switzerland. Their operating activities include food, beverages, pet care and also pharmaceuticals. They have 253,000 employees around the world. Strength Recognition as a global company Strong brand portfolio Strong relationship with retailer Economic of scales Weaknesses Dual leadership Inefficient management of brands Reduced spending on R D Inability to maximize acquisition Opportunities Changing of costumers taste The high demand of healthy products Responding toward global activities Threats Strong competition- decrease in revenue New development of different brands Exchange rate Weather SWOT Analysis of Unilever Strength Global sales have topped $ 101billion Ranked as worlds largest bottle water company Major brands consistently supported by consumer Weakness Growth in organic food was flat Breakfast cereal was claim to have posses fake health benefits General Mills is a major brand but slow in innovation and health base products Opportunities Introduce more health-based products Opened Nestle Cafà ©s to feature Nestle Products Provide peanut free and gluten free products Threats Raw ingredient price of chocolate has rise Major Competitor in chocolate such as Hersheys, Starbucks and many more Contamination of food supply SWOT Analysis of Nestlà © Comparison of Unilever and Nestle SWOT analysis Strength Unilever is recognizing worldwide because of the success of their products and is base in many other countries. It has an excellent management of portfolio, which includes many leading global wants with powerful category ranking such as Lipton tea. This brand has the marketing expertise to capitalize worldwide including regenerating 44% sales from the increment in D E markets. Nestle has the attention of consumer as they have target environmental issues by ranking as the largest bottle company in the world, and Nestle is easily accessible because they are operating in more than 100 countries. Weaknesses Reports of replacing current CEO has raise uncertainty factor as his role in Unilever is very successful. Unilever has a wide management folio which includes their top 25 brands. There is a lack of management strategy. Some consumer brands might have stronger management compared to others in order to compete with competitors. Nestles breakfast cereal product has been branded as false claim in providing health benefits by American Medical Association. This will cost Nestle a huge loss in the market share and also expenditure in rebranding the brand. This has give Unilever the chance to target consumer with health benefits products in their food and drinks line which is Lipton tea. Opportunities Unilever can improve the need for high quality food, with more nutritious ingredients or organic meal services. Consumers are concern about ingredients knowledge. Products must be different in packaging, example labeling on nutrition facts on product package. For global activities, Unilever has work in partnership with World Food Programmes (WFP) with support in the development of the health and nutrition of children in developing countries. In 2009, 17 million meals were provided for children of 80,000 and in Kenya, Indonesia, and Colombia at least 50,000 schools were taking part in Health and Nutrition Campaign. Nestle has come up with new strategies in order to target health benefit products such as opening Nestle Cafes that sells their products actively in all countries and also give them the chance to promote new products. Threats World economic instability may affect developing countries and continue to spread in the R E markets. Rivals (FMNG) may rise to capture the market share from Unilever growth areas, as they also focus on the same market as Unilever. Brands like P G and Nestle are also coming with new brands that are cheap and still maintain the quality of products. Weather such as drought is also a threat to Unilevers Lipton tea brand as they might fail to produce the targeted tea amount and good quality tea. As for Nestle as they are exposure to chocolate brands such as Hersheys and Cadbury that might come up with more creative chocolate products. Food contamination is also a threat to Nestle as they are afraid it might damage their image as a global food producer. Raw chocolate ingredients have increase in price and might cost Nestle to spend more on expenditure cost. Objectives and assumptions Societal objectives Specific Guide consumer to reduce salt intake by 6g per day Change the hygiene behavior of people through Lifebuoy and its partner programmes Display percentage Guideline Daily Amount (GDA) for key nutrient on the package of products Measureable Food portfolio has reach benchmark of 76% reduction of salt in products Lifebuoy programmes such as has reach out to 23 countries through Global Washing Hand Programmes Food products that are manufactured with key nutrients on packaging Achievable World Health Organisation has recommended 5g intake of salt per day and this will guide consumer to follow them in the path of healthy life Hygiene education has been rolled -out towards countries like Indonesia, Pakistan, Sri Lanka and Vietnam All food products will reduce in percentage of salt, and saturated fat but retain the taste of the products Realistic World Health Organisation recommended to reduce intake of salt has help Unilever to guide consumer to reduce salt intake by reducing the salt concentration in products Millions of people has been reach in 23 countries to increase awareness on hygiene Nutrition information helps consumer to understand how healthy is the product Timely In the year 2010, 5g of salt intake has been reduce. By 2015, 6 g of salt consumption will be achieved Change the hygiene behavior of 1 billion people by the year 2015 Environmental Objectives Specific Reduce environmental impact while doubling size of business All tea for Lipton tea product are from certified sustainable resources All palm oil obtain from certified sustainable resources Reduce CO2 from energy in manufacturing products Measurable Assessed greenhouse gas, water, and waste impact of 1500 products Around 80% of Lipton Tea Label are from certified farms 185,000 tonnes of palm oil are purchase via certified farms Reduce the production of Co2 energy in manufacturing sector of products Achievable Tea that are sold in Western Europe comes from Rainforest Alliance Certified farms Total purchase of 15% palm oil are from Green Palm Certified farms Achieve 41% reduction in Co2 energy from manufacturing products Realistic 65% and 73% reduction in water and total wastage Rainforest Alliance certified farm and Green Palm farms are main supply of tea and palm oil for Lipton tea products Manufacturing sector strategy are able to reduce 44% of Co2 since 1995 Timely By the year 2015, all tea that are sold is certified sustainable sources By the year 2015, all palm oil that are sold is also from certified sustainable sources By the year 2015, water, greenhouse gas, and waste impact is reduce by another 25% Co2 energy reduce by 25%in manufacturing products by the year 2015 Financial Objectives Specific Increase sourcing from smallholder to ensure security supply Reached 49% of sales in developing countries Unilever top line growth in sales by 5% Brand reduction from 1600 to 400 products Measurable Tea and Palm oil are obtain from certified farms 12 brands with sales of 1billion profit Brand extension such as Knorr to increase profit sales Achievable Product production in small portion so that low income earners can purchase it Realistic Increase consumption of products by consumers at all income level in developing product Timely By the year 2012, there is an increase of 5 to 6 % in profit Assumptions In order to prepare this marketing plan, a few assumption to be made for Unilever in the future. Contamination of ingredients in product Unilever takes precaution in producing new products, if the safety of certain ingredients or product that is not sure, Unilever will not put it in the market for sale. This assure consumer that all products manufactured by Unilever are safe to use. Improve technology for better quality of products Technology advancement has assist in finding new ingredients for products and safety precaution measures are taken to improve the new discovery. Unilever will safely exercise substitution method with the product that is already in the market as a development of product quality. Hazardous product that defects product qualities and benefits will be disposed. Strategies Personal care for future sales growth and profitability Unilever has identified the key to achieve sustainable profitable growth through its personal care business segment as it generate the fastest-growing business compared to other sector such as food and beverages. Personal care business refers to the products that are self managed, such as hair shampoo and skin care products. This is because the demand for these products in the market has been increasing, as well as the existing sales from this segment is satisfying. However, Unilevers greatest rival Procter Gamble (PG) for many years have been more innovative and creative in introducing new products. In the previous year in the personal care sale increase only by 1.4% to à ¢Ã¢â‚¬Å¡Ã‚ ¬11.30billion while overall turnover rose by 1.4% to à ¢Ã¢â‚¬Å¡Ã‚ ¬40.2 billion. In order for creating future sales growth, Unilever will focus more personal care segment for future sale growth and sustaining profit from increasing raw material cost. Graph below shows the revenue increment in Unilever s products line, including personal care segments. External Pressure and Organisational Restructuring High cost of raw material, adverse exchange rates and macroeconomic worries such as politic and regulation of countries might affect the performance of Unilever. In order to secure generation of profit and sustaining raw material cost Unilever has come up with few strategies. Unilever has to reduce 20,000 jobs across its production division and combine its Personal Care and food sector into one category to reduce cost that will be delivered to consumer. Unilever has come up with Path to Growth strategy that promises improvement in its performances. This strategy will help the organisation to restructure its two global divisions, Home Personal Care and Food into one division. This would effectively lower production costs that will be implied into price of the products and influence consumers consumption from price aspect. Price is a crucial matter to consumers due to economy fluctuation that will affect lower spending power. Unilever Marketing Mix Here we will discuss the marketing mix strategy of Unilever in that might boost their sale. Unilever has wide range of brand such as Home Personal Care products to food and drinks like Knorr and Lipton tea. We will now do the marketing mix of Sun silk because Unilevers most profitable line of product is personal care products. So below is the marketing mix of Sun silk from Unilever Marketing mix Explanation Product Sunsilk is one of Unilevers famous brands under personal care product. It targets mainly woman by portraying the 21st century woman that is confident, charismatic, and get going attitude that doesnt wait for things to happen but achieve their goals by sheer hard work. Although the main target is woman but Sunsilk is used by many people of difference class and age group. In order to satisfy the needs of their consumer, Sunsilk has developed various kinds of shampoo and conditioner that suit the different kind of hair type. Sunsilk has manage to gain loyalty of consumers because of their undying effort in producing more innovative products and maintaining its quality through extensive chemical testing until it is truly safe. Place In order for Sunsilk to be the number 1st choice for its consumer, they must distribute their products to all the people no matter where they are. Sunsilk has targeted retail outlets, malls, super market and any other stores as long they are easily access for consumers. The high consumer demand has shown that easy availability factor is very important to reach out to the consumers. Price As the market leader in personal care products, Sunsilk is freely to set the market price. In order to satisfy the main goal of Unilever which is maximise profit , increase the sales and also increase in market share the price of product is an important factors that affect all of this. The research department determines the price of the products while taking account the affordability of consumers of different income level. Unilevers main competition which is Procter Gambles Pantene product has also come up with innovative products to gain the market share of Sunsilk. Fortunately, Sunsilk has the advantage to set the price of product by being the market leader in personal care products. Sunsilk has also take inflation into account, by maintaining constant profit margins. Promotion Advertising and marketing strategy are the main tools for Sunsilk to push up their sales and awareness of their products. In order to promote their brands , Sunsilk has distributed flyers and free sachets at malls, retail outlets and also door to door campaigning. Hair experts are also send to schools to check the hair type of people in one region and how can they improvise their products for such consumers. Free gift hampers and free washes are also given to people to maintain the goodwill and maintain the momentum of brand loyalty. Sunsilk has also increase the awareness of people by using the growing trend of online advertising and communication network of people. Internet access has act as an online material to ensure that people does not escape the attention of Sunsilk. Television is another major communication access for consumer to keep the brand fresh in the mind of consumers and also to attract new consumers and breed interest in the usage of Sunsilk products. Forecast sales budget à £Ã¢â€š ¬Ã¢â€š ¬ 2009 (à ¢Ã¢â‚¬Å¡Ã‚ ¬)million 2010(à ¢Ã¢â‚¬Å¡Ã‚ ¬)million 2011(à ¢Ã¢â‚¬Å¡Ã‚ ¬)million 2012(à ¢Ã¢â‚¬Å¡Ã‚ ¬)million Turnover 39,823 41,814 43,905 46,100 Cost of Sales 20,580 20,992 21,411 21,840 Percent 51.68% 50.20% 48.77% 47.38% à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ Operating Profit 19,243 20,823 22,493 24,260 Percent 48.32% 49.80% 51.23% 52.62% à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ Operating Expenses 14,223 14,934 15,681 16,465 Percent 35.72% 35.72% 35.72% 35.72% à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ à £Ã¢â€š ¬Ã¢â€š ¬ Profit 5,020 5,888 6,813 7,796 Percent 12.61% 14.08% 15.52% 16.91% The increase in profit and operating profit has shown the sales profit of product sales from Unilevers top brand. The increment in operating expenses has shown that promotion strategy has been to use to stay competitive in the market that Unilever venture into.

Friday, January 17, 2020

Building High Performance Team In A Minute Essay

When working with a group or a company, the most expected mantra recited is â€Å"be a team player† in order contribute for the organization’s accomplishment of all its goals and objectives. To quote, â€Å"Someone may be great at his or her job, maybe even the best there ever was. But what counts at work is the organization’s success, not personal success. After all, if your organization fails, it does not matter how great you were; you are just as unemployed as everyone else† (Johnson, Kantner & Kikora, 1990). This is why Kenneth Blanchard decided to jack up his One Minute Manager book series by coming up with something that will focus on teamwork, which is The One Minute Manager Builds High Performing Teams (1990, revised 2000). With Eunice Parisi-Carew, Blanchard tackles in this book the in-depth dynamics of team structure and the most rewarding interactions of each team members. Blanchard hopes that, by reading the book, participants of these work groups will gain a clearer understanding of how their teams may function at optimal levels. As a prominent author, speaker and business consultant, Kenneth Blanchard is often described as one of the most insightful, powerful and compassionate gurus in the business world. Blanchard is chairman of Blanchard Training and Development Inc., a management consulting and training company which he founded in 1979. He co-authored four books in the One Minute Manager series that collectively sold more than nine million copies and have been translated into more than 20 languages. Also, he has regularly appeared on popular television news and business programs in the US and has been featured in leading magazines such as Time and US News. This is why if somebody has enough expertise on how teams can be made effective, Blanchard has definitely the authority to discuss how teams work to become high performing and achieve excellence for the organization. Noted for his leadership approach that promotes self-esteem and self worth through a clear and structured approach to making people accountable for their behavior, Blanchard emphasized that â€Å"people who feel good about themselves produce good results — and appeal is based on applying techniques that take only one minute to apply†. What’s most relevant in e One Minute Manager Builds High Performing Teams (2000) is that the authors presented seven characteristics of the perform model that identified the desired behaviors of an effective team:  · Purpose. Team members are clear about what the team’s work is and why it is important.  · Empowerment. Members are confident about the team’s ability to overcome obstacles and to realize its vision.  · Relationship and communication. The team is committed to open communication, and members feel that they can state their opinions, thoughts and feelings without fear.  · Flexibility. Members are flexible and perform different tasks and maintenance functions as needed.  · Optimal productivity. High-performing teams produce significant results, due to a commitment to high standards and quality results.  · Recognition and appreciation. Individual and team accomplishments are frequently recognized by the team leader — as well as team members — by celebrating milestones, accomplishments and events.  · Morale. Members are enthusiastic about the team’s work, and each person feels pride in being a team member (p. 9-16). At 106 pages, this book is not a heavy read and filled with fictionalized dialogue to establish concrete examples. Also, this book interestingly explains the developmental stages a team goes through on their quest in becoming â€Å"high-performing† and â€Å"self-directed.† Emphasizing on the group dynamics, the authors easily described how an effective leader or â€Å"educator† can help steer the team that will empower individual members to contribute their creative ideas and talents to attain the common goal: accomplishing the team’s mission. In the work environment, teams materialize to focus on tasks or solve problems that are beyond the capacity of one individual. With this type of set-up that allow creative and innovative juices to flow through the constant sharing of information,   people could appropriate division of labor among the members of the team can lead to more effective, more efficient and less stressful workplace. Their high levels of performance with regards to quantity, quality, and timeliness of work results can contribute to their sense of satisfaction, addressing a psychological and motivational need. With incessant exposure to each other, team members and their superiors could ascertain whether they have a team that can continue working together with synergy or their togetherness poses a detrimental effect on their output and interrelationships. Thus, with the help of this book, managers, leaders and even parents can make most of their teams to have a wider perspective of the processes and a detailed coverage of the activities that occur and address what needs to be improved in their respective organizations.

Thursday, January 9, 2020

Essay Modernism versus Modernismo - 1057 Words

Modernism versus Modernismo Both Modernism and Modernismo were movements around the turn of the 20th century which caused cultural upheaval and renovation in times where the society was, or needed to be, changing. Modernism took place throughout Europe and in the United States, while Modernismo was a Latin American movement. The two movements share several general characteristics, but were, without a doubt, two separate and distinct movements, and should not be confused. Therefore, it is useful to clarify the causes, characteristics, and effects of each movement, comparing their similarities and contrasting their differences. Modernism In the United States, modernism began in the late 1910s, was at its peak in the 1920s, and†¦show more content†¦Oftentimes writers would intentionally break up the continuity of a poem, story, etc., representing the fragmented nature of the times they were living in. A prime example of this is e e cummings, whose poems are extremely fragmented and not easily understood at first read. Modernist authors often jumped spontaneously from one subject to another, seemingly with no connection between the two. The idea was to leave it up to the reader to draw conclusions and pull the story together. This technique, in a more extreme form, led to expressionism, surrealism, and other movements. The most extreme modernists were referred to as the avant garde. Their intention was to shock their readers and force them to doubt accepted norms and discuss forbidden topics (Abrams 119). There was no single forerunner of modernism, but many famous authors emerged from this movement, such as James Joyce, Virginia Woolf, T.S. Eliot, and D.H. Lawrence. The transition from modernism to postmodernism came with World War Two, when disillusionment became too great to keep this exploratory attitude alive. Modernismo The modernismo, or modernista, movement developed throughout Latin America beginning in the 1880s and lasting through the 1920s, when disillusionment as a result of the carnage and destruction of the Mexican Revolution caused it to recede. Unlike modernism, modernismo had a definite initiator, Rubà ©n Darà ­o, of Nicaragua. While the

Wednesday, January 1, 2020

Essay on Genocide Examples of Rowanda and Germany

By definition, genocide is the deliberate killing of a large group of people, especially those of a particular ethnic group or nation. The Rwandan Genocide was the 1994 mass killing of hundreds of thousands of Rwandas Tutsis and Hutu political moderates by the Hutu dominated government under the Hutu Power ideals. Hutus believed the Tutsi were taking their jobs, and that they were foreigners who had worn out their welcome (Genocide-Rwanda). In comparison to Germany, the largest genocide in history, also known as the Holocaust, six million people were brutally murdered. This was because of religious and political opposition to the Nazi Regime, lead by Adolf Hitler from 1939 until late 1945 (Genocide-Holocaust). Hitler believed in a â€Å"pure†¦show more content†¦Hitler promised a stronger government and financial aid. Economic turmoil caused a ripple effect in both Rwanada and Germany. This led to desperation for strong political power and a need for someone to blame their shame on. A common tactic used and mastered during both genocides was nothing more than propaganda. In Rwanda, the Tutsis were accused of assassinating the president, and Hutu civilians were told, by use of propaganda and through word-of-mouth, that it was their duty to wipe out the Tutsis (Genocide-Rwanda). Nazi Germans were famous for using propaganda to sway people into thinking Jews were not human, and that they needed to be killed. In 1933 a Nazi newspaper published â€Å"Jews can never be anything but stateless aliens, they can never have any legal or constitutional status.† (Genocide-Holocaust). When a country is under economic stress, it’s citizens become desperate and will listen to anyone who they think has a reasonable solution, Which is exactly how Hitler rose to power in post-war Germany. At a first glance, these two grisly genocides may seem to be extremely alike. However the deeper one looks into the gruesome details, the more differences are revealed. No matter how brutal a death or how painless a death might be, there is no difference between if it’s right or wrong, because the final result is always death. In contrast to the regimented slaughter of Jews, Rwandan killings were very messy although still just as cold-blooded. This was